1. Free yourself from the tyranny of likes
After removing likes from posts in many countries (including Canada), TikTok is considering removing them from all posts worldwide. This doesn't mean you won't see likes behind the screens or get a complete image of your audience engagement within the Insights tab.
It simply means that your followers can't see that total variety. For some, this may appear alarming. However, could you take into account that it was freeing?
While not that variety dictates, however ordinary your post is, you must feel free to strive for something different with your TikTok posting strategy. It is liberating to interrupt your habits.
And audiences reply to content that's additional raw, authentic, and surprising. Thus, if you've been feeling at bay by your TikTok formula, take into account the disappearance of likes to be permitted to experiment!
2. opt for an attention-grabbing fingernail
Your video fingernail could be a cover image that you transfer to IGTV. Like YouTube, having an attention-grabbing thumbnail is vital in convincing individuals to click on your video.
Opt for a visually appealing image that grabs attention, that fits your feed, because the video preview is hosted there. The taste made is an Associate in Nursing IGTV powerhouse of guilty pleasure preparation.
Creating your title is as descriptive as possible. It ought to cover what the video is concerning and embrace keywords and" power words to extend click-through.
Once it involves descriptions, embrace a paragraph or two that describes the video content additional, and adopt a CTA at rock bottom.
3. produce specifically for TikTok
One way to make quality content is to create content specifically for TikTok. TikTok is a visual platform, more extensive specialization in image or video than text.
Thus a post that will act on TikTok is maybe totally different from one that will operate on Twitter or Facebook. It is difficult for smaller social media groups or solo social media managers to continually produce unique content for every platform.
Cross-posting and repurposing content from alternative platforms is excellent, too. If you're doing that, it's best to craft a specific caption for every social media platform, as your followers possibly follow you for a different reason on every one of the platforms.
Currently, with Tailored Posts, you'll write custom-made captions for every social network. We're hoping that these features would encourage you to be (even) more artistic with your social media posts and would assist you in driving different engagements.
4. Be a good TikTok user
This last purpose may be imprecise; however, it nicely wraps up several points higher than. Social media algorithms square measure designed to encourage honest, positive behaviors on platforms like sharing, showing appreciation, fast replies, and more.
Often, they'd conjointly attempt to discourage abuse, or the gut feeling that being a good TikTok user can assist you in growing your organic reach over time. That has involved exploring alternative people's profiles, engaging with their posts, and building a relationship.