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1. Use Immersive Stories to Showcase Full-display Instagram Stories
Did you recognize that Instagram stories area unit a wonderful thanks to connecting with Instagram users on an additional informal and private level? It’s true!
Stories on Instagram are a unit additional forgiving than the normal feed, thus you'll transfer content that’s not as polished, creating you seem additional authentic and realistic.
You can additionally add Instagram stories to your website. Our Immersive Stories feature showcases your Instagram stories in an exceedingly full-screen show. And not solely will it increase engagement, but it keeps users on your website longer too.
To make your stories accessible on your website’s Instagram post, head to Instagram Feed » All Feeds and choose your Instagram feed.
Now click on the choice labeled Header to customize your header choices.
After that, simply scroll down and switch on the Include Stories option.
Finally, tap on the Save button.
Now navigate to your website’s Instagram feed. after you click your profile image, your Instagram stories seem in an exceedingly gorgeous full-screen lightbox.
2. Highlight the Product Review feed with Visual Moderation
Another way to extend Instagram followers is to make trust together with your audience by exploiting the ability of client reviews and testimonials. If folks trust you additional, they’re additional doubtless to interact together with your content and follow your profile.
An excellent thanks to build that trust is to show product reviews on your website. Product reviews provide real-life testimony for your merchandise. which are often the distinction between additional sales and none in the least.
Product reviews are available in all shapes and sizes. And these days, many of us prefer to specify our feelings about a few products or services on social networking sites like Instagram.
So what higher thanks to improving trust than by displaying specific Instagram review posts on your website?
With Smash Balloon, you'll highlight specific product review posts and photos with our good Visual Moderation system, which is sure to improve trust.
To do that, head to Instagram Feed » All Feeds from your dashboard and click on your Instagram feed.
On the live feed editor, tap the Settings button at the highest and choose the Filters and Moderation possibility as shown below.
To allow visual moderation, tap the Moderate your Feed possibility here. Tap that button to open up visual moderation.
From there, you'll click individual posts to cover them from your feed. That way, you'll show solely the merchandise review posts you’d prefer to embody.
You can even come upon a whitelist of posts to mechanically embody in your feed. For full directions on the way to tack a whitelist, see our documentation here.
3. Use Shoppable Feeds on Instagram to spice up Sales
Buying merchandise right from an associate's Instagram feed has quickly become the new thanks to looking online. additional and additional folks use Instagram to search out the best purchase, thus making shoppable Instagram feeds makes heaps of sense for businesses.
Shoppable feeds link to your product page, thus users will merely browse, click, and get with no fuss. And providing that direct searching expertise will boost sales and followers considerably.
You can use Smash Balloon’s signature Shoppable post feature to send users to your product pages.
From your live feed editor, click on Settings so choose the Shoppable Feed possibility.
Here, click on the alter choice to activate Instagram searching. you'll then choose an associate Instagram post so paste the link to the merchandise page.
Now once anyone clicks that post in your feed, they’ll go right to the coupled product page.
Want to line up shoppable Instagram feeds for your own business? simply follow the directions on this post regarding the way to came upon Instagram searching on your website and you’re smart to go!
4. Show Social Proof on Cart Pages to cut back Abandonment
Shopping cart abandonment is one of the leading causes of lost sales for online businesses. It’s wherever folks leave your website at the handcart and checkout page before they’ve bought something.
There area unit a lot of ways in which to cut back handcart abandonment, however, one of the simplest concepts is to indicate social proof on cart pages.
Social proof is wherever folks follow the actions of others. And for your handcart, seeing that customers area unit talking regarding and shopping for your merchandise will provide shoppers the boldness they have to form a sale.
You can show social proof on cart pages with custom Instagram Feeds.
Simply follow the directions on top to focus on review posts in your feed. Then, publish the go-after-your-cart pages to spice up conversions and Instagram followers.
Interested in exploiting the ability of social proof to increase your sales? examine additional samples of social proof to assist you to grow your business during this article.